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Organic Juice or Miami Soccer

Choose one of the businesses listed below and evaluate its chances for success. What research supports your conclusion? Be sure to cite your sources using APA format.

Are there any conceptual alterations (e.g., market positioning, niche targeting) that could make the business (more) successful?

A. An organic juicing company with retail stores and is also the manufacturer and distribution company in San Antonio, Texas.


B. A Major League Soccer franchise in Miami, Florida

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